The Internet is becoming saturated with get rich quick schemes, automated software and people telling you how their system can make you a fortune with little or no work.
It's an endless stream of affiliate links and people trying to hustle you. It's like taking a swim in a sea of spam.
This is a corruption of the Internet. We don't think this is what Internet marketing is about.
We have been developing Internet applications since before the Internet was commercialized and are nauseated by some of what we see online now.
Although applications like Twitter do facilitate this type of behavior, it also enables the discovery of interesting and valuable information and provides an additional way for you to expose your business to a large number of people.
There is no substitute for quality information, products, services and hard work.
Some of these schemes might make a quick buck for the people that devised them, but not likely for you.
Thanks to the Internet, the sharing of information and the ability to learn more about any given subject instantly, people are now more informed than ever. Because of this, these hyped up crap machines are short lived.
The Internet can make your business instantly accessible to more than a billion people, provide value to them in way that is easily accessible and they will be back for more and tell their friends about you as well.
The basics of Internet marketing.
You may have an outstanding business, product or service, but do to the competition with the multitude of websites whose only purpose is to make money, you may not be found and if they do find you, being represented by a non-functional or non-professional website could seriously hinder their desire to learn more about your offering.
There are many free, open source applications, like BlogEngine.NET and WordPress, that are easy to use, which can help you to have a good looking, high quality and completely functional website.
These applications have the ability to optimize your website automatically with built-in meta tags, friendly URLs, RSS feeds and more.
What's most important is to provide good quality information about your business offering via your website pages and blog posts and enable the indexing of your pages with the appropriate titles and meta descriptions.
There are plenty of alleged "SEO Experts" that will try to tell you they know all the secrets and methods of getting your website ranked higher and charge you a bundle for it. Any information they may have is already well known and freely available.Sharing is caring:
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